Every institution has their “recipe” for success. Cell phones and personal computers seem like they are designed to be obsolete in 2-3 years. Automobiles seem like they are designed to have a power train failure within 1000 miles of the extended warranty expiration; at least that’s been my experience. The Jet Propulsion Laboratory (JPL) is not any different. JPL has a tried and proven recipe for success because in space things can’t fail. Or else. However, in today’s competitive environment and funding limitations, that recipe for success is being challenged and the resultant increased risk accepted. This paper will describe JPL’s Risk Informed Decision Making (RIDM) approach to tailoring reliability requirements based on mission classification and other project characteristics.